
Welcome and Thank you for Finding 3RD/DIADEM
Crafted with Purpose. Defined by Detail
Handmade in London, Rooted in Japanese Tradition.
Crafted from Compressed Recycled Paper
Combs
Accessories
Tableware

Uncover our story
Founded by Gow Tanaka in 2020, 3RD/DIADEM combines Japanese culture with sustainable innovation.
Handmade in London from premium compressed recycled paper, our pieces embody timeless design, functionality, and eco-consciousness.
Information
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3RD/DIADEM is a true testament to the dedication and craftsmanship of Gow Tanaka, who personally oversees every step of the process. Designed in London and rooted in Japanese tradition, these frames are meticulously handcrafted using FSC-certified compressed paper composite.
This sustainable material not only embodies a refined, natural aesthetic but also offers exceptional durability, being water and heat resistant with a nonporous surface.
Gow’s commitment to precision is evident in every piece, as he combines cutting-edge design technology with artisanal techniques.
Our products are lightweight yet strong, evolving in colour over time through exposure to UV, ensuring each products becomes uniquely your own.
Crafted for the discerning taste, providing a one-of-a-kind experience for those who appreciate true craftsmanship.
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General Care
Cleaning: Wipe with a soft, damp cloth. For deeper cleaning, use mild soap and water, then dry immediately with a soft cloth.
Avoid Harsh Chemicals: Do not use abrasive cleaners, solvents, or alcohol-based products, as they may affect the surface finish.
Water & Heat Resistance: Richlite is naturally water-resistant and heat-tolerant, but prolonged exposure to excessive moisture or extreme heat may alter its appearance over time.
Patina Development: Over time, your piece will develop a subtle patina, enhancing its character and uniqueness. This is a natural process and a hallmark of the material.
Accessories
Daily Use: Avoid prolonged exposure to lotions, perfumes, or oils, as they can affect the surface over time.
Storage: Keep in a dry place, ideally in a soft pouch or box, to prevent unnecessary scratches.
Tableware & Desk Accessories
Heat & Moisture: While heat-resistant, avoid placing items directly on open flames or extreme heat sources. Wipe off spills promptly.
Utensils & Impact: Though durable, avoid heavy impact or using sharp objects directly on the surface to prevent marks.
By following these simple steps, your 3RD/DIADEM piece will continue to age gracefully, embodying timeless craftsmanship and sustainability.
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8th & 9th feb Broadway Market E8 4PH 10:00-18:00
16th Mar Creatives Market Hackney Depot (our home) E8 4QS
28 -30 mar Handmade in Highgate N6 6BS 17:00-20:00(fri) 10:00-18:00(sat)10:00-17:00(sun)
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Packaging Policy
At 3RD/DIADEM, we believe that thoughtful design extends beyond our products to the way they are packaged. Our approach prioritises minimal, sustainable, and plastic-free packaging to reduce waste while ensuring your order arrives safely and beautifully presented.
Our Commitment
Minimal Packaging: We use only what is necessary to protect and present our products, avoiding excess materials.
Plastic-Free: All packaging is entirely free from plastic, opting for recyclable, biodegradable, or reusable alternatives.
Sustainable Materials: We source FSC-certified paper, recycled cardboard, and eco-friendly wrapping to align with our commitment to sustainability.
Reusability & Recycling
Our packaging is designed to be either fully recyclable or reusable. Please recycle responsibly or repurpose where possible.
For premium items, we may include durable, reusable cases or pouches to enhance longevity and reduce waste.
By keeping our packaging minimal yet functional, we ensure that every detail aligns with our philosophy: create less, but create better.
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At 3RD/DIADEM, sustainability is not just about the materials we use—it’s about how we design, create, and ensure longevity in every piece. Our philosophy is simple: less, but better. By prioritising minimal design, durability, and conscious material choices, we craft objects that stand the test of time, reducing the need for replacement and excess consumption.
Longevity Through Minimal Design
True sustainability lies in creating timeless pieces that don’t follow trends but endure beyond them. Our designs embrace Japanese aesthetics—simple, functional, and refined—to ensure they remain relevant and appreciated for years to come.
Durability as a Priority
We believe that well-made objects should age gracefully. That’s why we use Richlite, a premium compressed paper composite known for its strength, water resistance, and long lifespan. Originally developed for high-end interiors, it resists scratches, moisture, and heat, making it far more durable than conventional materials. Over time, Richlite develops a natural patina, enhancing its character rather than diminishing its quality.
Sustainable Materials & Thoughtful Production
Richlite: Made from post-consumer recycled paper and bonded with eco-friendly resin, it is a sustainable alternative to traditional plastics and woods.
Minimal Waste: Off-cuts from production are repurposed into smaller products, ensuring as little material as possible goes to waste.
Plastic-Free Packaging: Our commitment to sustainability extends to how our products are packaged—using only necessary, recyclable, and biodegradable materials.
By designing with intention and building for longevity, we redefine sustainability—not as a trend, but as a commitment to creating objects that last.